L.A.S Urban Co.

Step Up Your Game. Elevate Your Style.

🔥 Hottest Picks on Your Timeline

👟 Walk Different. Shop Different.

⚡ Exclusive Deals on Viral Must-Haves

L.A.S Urban Co.

Where Street Meets Heat

L.A.S Urban Co. is your go-to destination for fresh kicks and viral must-haves that keep your style ahead of the curve. Built for trendsetters and street-style leaders, we bring you the latest sneakers and essential pieces dominating timelines and turning heads.

From everyday flex to statement drops, our collection blends comfort, quality, and undeniable drip. Whether you're elevating your sneaker rotation or grabbing the viral essentials everyone’s talking about, L.A.S Urban Co. keeps your wardrobe locked in with what’s hot right now.

We don’t just follow trends we stock them.

Step Bold. Stay Viral. Move Different.

All Items

BEST SELLERS

New Balance 9060 v1 Sneaker

R 1,599.00

Nike Air Jordan 1 'Triple White'

R 1,899.00

Trainer Sneaker

R 4,250.00

Retro “White Oreo” sneaker.

R 1,850.00

Nike Air Jordan Retro “Black Infrared” Sneaker.

R 1,800.00

NY Pink Cap

R 600.00

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TESTED AND VERIFIED

Every single product is tested and quality-checked to allow you to experience the best possible results.

SAFE & ENCRYPTED PAYMENTS

All payments are processed through YOCO South Africa and are 100% secure.

Fast & Friendly Assistance

Premium support offered for any queries.

I was honestly nervous ordering sneakers online, but this store exceeded my expectations. The quality is crazy the stitching, the material, the comfort everything feels premium. They look exactly like the photos if not better in person. I’ve worn them all day and my feet didn’t hurt at all. I’ve already gotten so many compliments and people asking where I bought them. Definitely coming back for the next drop.

Cassidy W.

What I love most is that they actually stay on top of trends. The viral essentials I ordered were exactly what I’ve been seeing all over my timeline. The fit was perfect, the fabric feels high quality, and it instantly upgraded my whole outfit. Shipping was smooth and I received tracking updates the entire time. This store really understands street style.”

Brooklyn W.

Let's clear things up

1. How do I choose the right size?

We provide a size guide on each product page. If you're between sizes, we recommend sizing up for the best fit. Feel free to contact us if you need help.

2. Are your items true to size?

Most of our sneakers fit true to size, but sizing may vary depending on the style. We always recommend checking the size guide before purchasing.

3. How often do you drop new products?

We regularly update our store with fresh kicks and trending viral essentials. Follow us on social media or join our email list so you never miss a drop.